REAL Farmers Market Success! Today: Call Sprouts

Dearest Farmrades,

We are blown away and deeply grateful to the community support that poured in for the struggle for the Gill Tract this weekend. Thank you to everyone who made the weekend such a successful and beautiful celebration of the enduring, resilient, 20 year struggle for this piece of historic public farmland.

We have a lot of work still to do to kick out Sprouts and to preserve this land. If you want to join the team and get plugged into organizing, please take this quick survey, or support our work by donating online.

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On land that was once a historic arboretum, where the UC recently slashed 60 trees at dawn with armed guard, we rallied together as a community to build the world we want to live in. With a collective voice, we declared that we want a #REALfarmersmarket, not a Sprouts supermarket.

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Check out these amazing pictures from Kelly Johnson Revolutionary Photography, and check out Occupy the Farm’s facebook page for the video of Ayla Nereo’s performance, the march, raising the farmstand roof, and so much more.

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Meanwhile, over 50 student farmers from across the University of California gathered together to discuss the privatization of our education and our food system, and SEAL launched a sign-on letter for students across the state of California, declaring that: It is in the public interest of the state of California and the world for our land-grant public research university to pursue research and education for a living future.” Please spread the word to any UC, CSU, or CC students you know across the state!

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UC student gardeners at the Gill Tract standing in solidarity with the Immokalee Farmworkers in Florida demanding #FairFood. All farmers united for labor justice in the food system!

*** TODAY: Call Sprouts: Stop Paving Farmland! ***

Today, people across the country are giving Sprouts administrators a call letting them know that we don’t want their greenwashed, union-busting chain on historic farmland. Join us!

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Here is a sample script to try: “Hello my name is ____, and I live in _____. I’m calling to demand that you not build a Sprouts on the historic Gill Tract Farm in Albany, California. We want a REAL farmers market, not more supermarkets! I will continue to Boycott your store until you pull out of this development.

You can also check out our Frequently Asked Question on the Occupy the Farm website if you want any rebuttals to the lies that they have been fed by the UC’s Capital Projects. Yes, this land IS farmland, and no, the community does NOT want them here!

Ted Frumkin, Senior Vice President – Business Development

Seth Brown, Vice President – Store Development

Elizabeth Hoxworth, Director of Real Estate in CA

Don’t forget our SOCIAL MEDIA CAMPAIGN! 

Take a photo of yourself with your definition of a REAL farmer’s market, and tweet or Facebook : @sproutsfm Don’t pave over the Gill Tract for your greenwashed, union-busting chain! #BoycottSprouts  #GillTractDefense  #OccupyTheFarm

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Tell us what you’re into.  From web design, to farming, to social media and outreach, we need all hands on deck.  This quick survey will help us connect you to actions, no matter where in the world you are.

*** PLEASE SUPPORT OUR WORK! Donate online. ***